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Diary: Are BBH adland's 'fancy Dans of the King's Road?'.(Stephen Woodford, Matt Edwards compare advertising agencies to football teams)(Brief Article)

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| November 04, 2005 | COPYRIGHT 2005 Haymarket Business Publications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Hello and welcome to Match of the Day. No Gary, Alan or Mark to run the rule over this week's Premiership clashes. Instead, here's a new ball-game for you. Match the agency to the football team.

For this idea, Diary is indebted to Stephen Woodford, the WCRS chief executive, and Matt Edwards, his marketing and new-business director.

Clearly with too much extra time on their hands, the pair have been kicking around a few thoughts about which agencies are most like which clubs.

To kick-off, Diary chips in some ideas of its own. Bartle Bogle Hegarty as Chelsea? Surely this one's no contest. Both have bags of style, bang in the goals and ...

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