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Move to Friday chart backed by German trade and media.(VIEWPOINT)
In future, German music fans will hardly be able to wait for Fridays. New releases in Germany will regularly be available in the shops on this day: The brand new charts will also be presented from Fridays, so that customers can head off into the weekend knowing what is happening on the music scene. Trade and media partners are all for it. We expect even more customer service and new stimuli for the music market from this.
The data collection for the charts used to run from Monday to Saturday: now it runs from Friday's to Thursday's, beginning last week. The new charts will be published for the first time on October 7. The rhythm of the data collection for the charts will be brought forward so that the new charts will come out with the new releases on Fridays in future.
The introduction of Friday" as the Music Day is being accompanied by a marketing campaign. The logo depicts a tear-off calendar bearing the words, "Friday is Music Day!" Further advertising in the form of a trailer is being used, while the logo will also appear in newspaper and ...
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