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Media Lifeline: PHD.(Abbott Mead Vickers/BBDO Ltd., Ph.D, Pattison Partners Inc.)
The media network is finally going global, with Canadian, European and Asian launches.
1990: Jonathan Durden (pictured) and David Pattison, thrusting young joint media directors at WCRS, leave to set up a communications agency with the FCO media director, Nick Horswell. They realise their initials can be arranged in an order that will make them look educated.
1996: Abbott Mead Vickers acquires PHD for pounds 5 million and merges it with its media department, overseen at this point by the AMV vice-chairman, Ken New, to form New PHD. The deal catapults the merged agency into the top five UK communications agencies, with billings of around pounds 260 million.
2000: PHD is rocked when the most promising of its second-generation managers resign en masse - Jon Wilkins, John Harlow and Will Collin departing to set up Naked Communications. Over the following months, Ken New also departs, to head Postar, as does Nick Horswell, to set up a consultancy. The agency's distinctiveness is further eroded when it centralises all of its buying into one department.
2002: Pattison (pictured) departs the London office, ...
- Glue appoints Ken New to board. (Agencies).(Brief Article)
- Magazine article from: New Media Age December 12, 2002 700+ words
...continued its move towards providing a more strategic focus for its clients with the appointment of Ken New, vice chairman of Abbot Mead Vickers, to its board. According to Glue MD Mark Cridge, New's appointment will give Glue extra impetus...
- Abbott Mead Vickers.BBDO.(Digests)(Abbott Mead Vickers/BBDO Ltd.)(Guinness...
- Magazine article from: Marketing Week June 10, 2004 700+ words
Abbott Mead Vickers.BBDO has created a 3.5m [pounds sterling] TV campaign for Guinness Draught Extra Cold, which pays 'homage' to the old Pure Genius campaign ...
- Abbott Mead Vickers.BDDO.(Digests)(Abbott Mead Vickers/BBDO Ltd)(Walkers...
- Magazine article from: Marketing Week May 6, 2004 700+ words
Abbott Mead Vickers.BDDO has created a campaign for the launch of Walkers Sensations Poppadom Bites. It stars Tara Palmer-Tompkinson and Gary Lineker performing a new version of the song Goodness Gracious Me.
- -LetsBuyIt.com appoints Abbott Mead Vickers-BBDO for worldwide marketing...
- Newspaper article from: Telecomworldwire January 10, 2000 700+ words
...TELECOMWORLDWIRE-10 January 2000-LetsBuyIt.com appoints Abbott Mead Vickers-BBDO for worldwide marketing push (C)1994-2000 M2...commerce company, has selected a UK advertising agency, Abbott Mead Vickers-BBDO, to support its global expansion plans. The total...
- Omnicom Group Announces Agreement to Acquire Abbott Mead Vickers PLC.
- Press release article from: Business Wire December 11, 1998 700+ words
...a definitive agreement to acquire those shares of Abbott Mead Vickers PLC ("AMV") (FTSE:AMV) that it does not already own...gross income of approximately $176.6 million. Abbott Mead Vickers-BBDO, AMV's principal advertising agency, is the largest...
- AMV.BBDO on alert after PepsiCo holds US review.(Abbott Mead Vickers/BBDO...
- Magazine article from: Marketing Week November 20, 2008 700+ words
Abbott Mead Vickers.BBDO is on alert over its Pepsi business after the $60m (#40m...similar pitch process in the UK, but sources suggest that both Abbott Mead Vickers.BBDO and TBWA expect the US decision to have some repercussions...
- Abbott Mead Vickers scoops #10m child maintenance task.(Child Maintenance and...
- Magazine article from: Marketing Week February 26, 2009 700+ words
Government body the Child Maintenance and Enforcement Commission has appointed Abbott Mead Vickers.BBDO to develop a campaign to promote a new information service for separated parents. The #10m campaign, due to launch in...
- Abbott Mead Vickers.BDDO.(Digest)(Brief Article)
- Magazine article from: Marketing Week January 22, 2004 700+ words
Abbott Mead Vickers.BBDO has created a television campaign for Walkers Crisps, starring Terry Venables, who will play up his image as the rogue of English football. The ads will also feature Gary Lineker and Sir Bobby Robson.