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Investment in communication is key.(Letter of the month)(Letter to the Editor)

Incentive Today

| September 01, 2005 | Speed, Alex | COPYRIGHT 2005 UBM Information Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Reward packages have recently been labelled as the "pay rise" of the 21st century, and are being used by forward-thinking organisations as a tool not only to attract new staff, but to retain them and keep them motivated.

Used effectively, there is evidence to show that incentives schemes can directly increase the levels of motivation among employees, which can subsequently increase productivity and improve the bottom line. However, many businesses are not implementing these schemes successfully and are failing to gain both the motivational and financial impact that they generate.

Recent research from the Chartered Institute of Personnel and Development ...

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