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The World: New York - Eight names in the hat for dollars 70m BMW business.(BMW of North America L.L.C.)(advertising contracts)(Brief Article)
BMW in North America has chosen eight agencies to compete for its dollars 70 million advertising account.
They are: Independent Anomaly, Berlin Cameron/Red Cell, Publicis, Kirshenbaum Bond & Partners, GSD&M, The Martin Agency, Venables, Bell & Partners and Wieden & Kennedy. The incumbent, Fallon, declined to repitch.
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