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Close-Up: 24 Hours with ... Steve Harrison, Harrison Troughton Wunderman.

Campaign

| August 05, 2005 | COPYRIGHT 2005 Haymarket Business Publications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright
 
Name: Steve Harrison 
Job: Managing partner and creative director, Harrison Troughton 
Wunderman 
Professional mission: Find out what's keeping our clients awake at night 
- and help them with it 
Personal mantra: Matthew 6 and 7 but, as anyone will tell you, I'm a 
very long way off 

6.00am Finally fall asleep.

6.05am Morag's alarm goes off. She's the brand and acquisition manager at M&G and those folks in the City start their working days long before we do.

9.15am Get into work. When you're running the show, it tends to run you. Sometimes it starts before I get to my office door. A signature is needed on artwork, a brief needs approving immediately. Thereafter, there's a big idea needed for Rolls-Royce. A journalist needs a press release. A team needs a progress report. A planner needs a few minutes to talk about a proposition. A client needs a reason to run an ad that scares them. The network needs a presentation on how to write a brief. An ad needs a headline. An account director needs to know if this job requires one brief or two. Staff in human resources need to talk about this ...

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