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Beauty By Numbers
Designed strictly to shield the eyes from dirt and dust, eyelashes easily surpass their job requirements. Weive tallied up our favorite fringe benefits -- including flirting, wish-making, and (according to ?75 percent of women) perking up droopy lids. -- PATRICIA TORTOLANI
1913: Year in which chemist T.L. Williams blended Vaseline with coal dust for his sister Mabel to use as a lash darkener. He later sold the mixture under the name Maybelline (Mabel + Vaseline).
65: Percentage of women who believe that wand mascara is the most significant technological breakthrough in the beauty industry in the past 50 years.
1.9: Rate in seconds at which Maybelline sells a tube of Great Lash mascara in the United States.
23: Percentage of women who won't leave the house without mascara.
4: Percentage who won't leave the house without a supply of toilet paper.