AccessMyLibrary provides FREE access to millions of articles from top publications available through your library.
Byline: Matt Nauman
Jul. 16--Two years after its debut in California, Scion has achieved strong sales nationwide and continues to attract young car buyers with non-traditional marketing.
The 2006 model-year Scion xA, xB and tC models arrive in showrooms this week, with price increases of $150 to $200, and an optional Pioneer stereo head unit that connects to an iPod and shows track and artist details on its display.
And, according to Scion's new vice president, Toyota continues to learn from its new brand.
"Our long-term plans do not including building this to be a volume brand," Mark Templin said this week. A 15-year Toyota Motor Sales …