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Man is one of the smelliest of all creatures, though the fact is not widely known. "There is little in the animal kingdom ... to compare with the human armpit for olfactory potency," notes science writer Lyall Watson. Just so. It is an odd paradox, therefore, that we pay less attention to each other's odors than do other members of the animal kingdom. Mice, for example, communicate their sexual availability and intentions by means of odoriferous chemicals called pheromones. Attempts by the perfume industry to market human pheromones have, however, all failed. The receiving apparatus, a specialized region of the nasal cavity called Jacobson's Organ, seems to have atrophied in ...