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Between the Lines: Dru faces new task at TBWA.(Brief Article)
When Jean-Marie Dru's name emerged as the front-runner to take the top job at Havas, the group seemed set for a fair future. Now Dru has ruled himself out (page 1), Havas' future direction looks rather more bleak. Of course, Vincent Bollore may have a stunning candidate waiting in the wings, but no new names of Dru's stature have emerged so far.
Cannes week was probably a pretty bad time to try to tempt Dru out of his TBWA comfort zone. Surrounded by TBWA colleagues and clients, most of whom were piling on the emotional pressure to him to stay, Dru was exposed to ...
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