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World: New York - BMW holds US pitch following split from Fallon.(Brief Article)

Campaign

| July 01, 2005 | COPYRIGHT 2005 Haymarket Business Publications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

BMW of North America has appointed Select Resources International to search for its new US agency, having split with Fallon, the agency behind the successful BMW-funded short films, after ten years.

SRI handled the 2003 review for BMW's Western regional dealers account.

The review is expected to last several months. No shortlist ...

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