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Space.NK gears up for debut ad push.(Brief Article)

Campaign

| July 01, 2005 | COPYRIGHT 2005 Haymarket Business Publications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Space.NK.apothecary, the exclusive beauty products retailer, is approaching agencies as it prepares to advertise for the first time.

The founder of the brand, Nicky Kinnaird, and its marketing director, Anna Keddie, have seen presentations from a number of agencies.

Agencies were asked to come up with advertising ideas which would clearly define the brand while keeping its exclusive feel.

The retailer, which was set up in 1993, is gearing up for expansion in the UK and internationally. It currently has 39 stores in the UK, including one beauty parlour, ...

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