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NMA seeks agency to work on projects.(Brief Article)
The Newspaper Marketing Agency is seeking a creative agency to work on a project basis.
TBWA\London, the incumbent on the NMA account, is not thought to be involved.
Meetings are due to take place with agencies over the next two weeks and the appointment is likely to be made without a formal pitch.
The project work will initially focus on branding and awareness around the NMA's conference activity.
Anne Foster, the NMA planning director, said TBWA's status on the pounds 2 million account would be unaffected. 'This is a specific brief and won't affect existing agency arrangements,' she ...
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