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After singing the praises of her agency's anti-smoking ads and strongly backing the messages therein, which top executive at Abbott Mead Vickers BBDO celebrated the recapture of Sainsbury's by sparking up a cheeky fag? ...
Chime's Lord Bell caused a ripple of nervous laughter among the assembled analysts at this year's Royal Bank of Scotland media conference. Referring to the language barrier in a conference on international business, Bell recalled working on a brief for a Japanese spirit brand, which used a fighting bird as its logo. Bell came up with a suitably snappy tagline. However, much was lost in translation. The line? 'Happiness is a red cock' ... Only a French company, in this case the research specialist Recma, could send out a ...