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Media: Fiat signs cross-media deal.(CONTRACTS)(Brief Article)

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| May 06, 2005 | COPYRIGHT 2005 Haymarket Business Publications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Fiat has signed a cross-media deal with four Emap brands. The activity, which is intended to drive women into Fiat dealerships, will run across the Emap ...

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