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Mother has resigned its Gizmondo account after falling out with the hand-held games console and MP3 player manufacturer.
Sources close to the account blamed strategic and creative differences for the split.
Mother won the pounds 10 million account in October 2004. The agency is rumoured to have been developing a seven-figure advertising campaign for the device, a project that was linked to the US director Spike Jonze. Sources say Gizmondo baulked at the cost and produced its most recent ad - a TV spot that draws ...