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Leagas loses pounds 4m Twinings business.(Leagas Delaney Group Ltd.)(R. Twining and Company Ltd.)(Brief Article)
The tea brand Twinings has dropped Leagas Delaney from its pounds 4 million creative account after only one year of working together.
The company is now in the early stages of a review to find a replacement and has approached a number of agencies, but a pitchlist has not yet been announced.
Following a pitch against four other agencies Leagas Delaney picked up the business in February 2004 after the incumbent agency, Mitchell Patterson Grime Mitchell, ceased trading.
Along with these changes, the company also appointed a new UK marketing director, Chris Rigby, a ...
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