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Nitrosoul nets Nike EMEA creative brief.(contracts)(Brief Article)
Nitrosoul has won a chunk of Nike's EMEA business from Wieden & Kennedy.
It was appointed following a pitch against W&K to work on a pan-European project, understood to be focused on Nike-sponsored athletes.
The campaign will run on TV and possibly press and outdoor this summer.
Paul Shearer, a founding partner of Nitrosoul, led the pitch. He was the creative director on Nike when he worked at W&K Amsterdam two years ago.
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