Does your job bring synchrony of values?(THE LAST LAUGH)(reasons for own small business)

Ed. Note: If you're one of the readers who "cuts right to the chase" and reads this page first, I recommend going back to pages one and two, and also taking a look at page 23.

Dr. Belinda Anderson put together two lists of why she likes being a college president, a lighthearted list and the real list. As leader of a not-quite-parallel venture in the private sector, I can assure you that there is great truth in both lists. Without one, the other would not occur.

Unlike colleges and universities, WIHE is a sole proprietorship in government speak, meaning one person is in charge. In our case, it's doubly true because there are no employees, only many oh-so independent contractors. And WIHE has been accused of having soul, or attitude.

Life's perfect job is one you'd do just because you love it, and you're doubly blessed to be able to make a livelihood at it. Here are my Top 10 Reasons Why to Run Your Own Small Business:

10. Response time can be a New York minute. Today's world requires being nimble and bold. A total revamp of our Web site should be done by next month. A larger group may have taken that long just to discuss it. Recall your last committee meeting ...

9. Nobody can say, "You can't do that!" As an advocacy publication, we have been known to use hyperbole, humor and horsepucky to make a point. Being on the edge means you need to be flexible, and we welcome new ideas, untested theories and in-your-face work--like the sexist bingo game on page 23.

8. You can come to work in PJs or jeans--or not come at all. If it's a perfect day for sailing or swimming or boating or kayaking--or doing nothing at all--go for it!