The secret power of networking at Credit Congress: play the host.(Selected Topic)

When you're cruising the Beer-n-Browse reception, or making your way through a packed Expo hall, how do you make the most of your networking moments? The answer: play the host. Combine the warmest qualities of a greeter, entertainer, and master of ceremonies, and you'll become the center of attention for many of the people you meet--during and after the networking event.

Here are six ways to do just that:

1. Stake out the right place.

Determine where most people will gather, or at least pass, and station yourself there. This might be near the food table, the bar or the entrance area. Meet and greet your new acquaintances there. And notice who you're meeting: watch for the pre-existing networks, the groups of friends who entered the gathering together, or the tight clusters of people that appear to form spontaneously. Once you get to know a single acquaintance in an existing circle of friends, you may easily get to know the remainder.

2. Help others remember you.

Many networking enthusiasts sport a simple bit of decor to help others remember them: a designation lapel pin, an unusual tie or a handkerchief in the pocket. Great networkers, too, know how to make a memorable first impression. They impart a well-worn nickname with a firm handshake and a hearty welcome to the event. And they carry the tools of their trade ... these might include business cards, miniature brochures, photos, tiny samples, or other mementos that can be passed along to newfound acquaintances. An important hint: when passing paper products, such as business cards, remember to write a brief note on the back; notes create memories.

Daring networkers offer intriguing questions to guests they meet. Examples: "Guess who's coming through the door right now?" Or: "Three guesses about what's going to happen here in one hour." What's common to these statements? They help other guests feel like insiders and they create an aura of confidence around you.