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Platinum prepares to offer units in all ranges.
Byline: Santan Santivimolnat
Apr. 5--Another Thai-made motorcycle, bearing the Platinum brand, is set to make its debut in the local market with the launch of a variety of brands on April 21.
The motorcycles are based on technology from a Chinese producer whose Hensim brand is popular in the United States, according to Ritichai Saisuwan, vice-president for marketing of Platinum Motor Sales Co.
Mr Ritichai expressed confidence that the Platinum brand's quality and affordability would allow the company to find a niche in a market dominated by Japanese producers.
Platinum Motor Sales is wholly owned by Somnuek Vithayaraksant, the elder ...
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