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Saatchis appoints Moffatt and Vail.(Saatchi & Saatchi, Vicky Moffatt, Jonas Vail)(Brief Article)
Saatchi & Saatchi has bolstered its planning department with the appointment of Vicky Moffatt as its strategy partner. Jonas Vail, a senior planner from Goodby Silverstein & Partners, has also joined as the European planning director on the T-Mobile account.
Moffatt, who joins from WPP where she was a business director, will report directly to Lee Daley, the agency's chairman and chief executive. Vail will report to Bobby Hui, the agency's head of planning.
Daley said: 'Vicky is undoubtedly one of the rising stars in the communications field. She understands the urgent need for change to the ad business today. She will be the catalyst in merging strategy and creativity across a multi-business mix.'
As part of the WPP Fellowship, Moffatt has worked across various disciplines including advertising, market research and interactive. ...
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