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World: Warsaw - Leo Burnett wins Hoop account.(Brief Article)

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| February 04, 2005 | COPYRIGHT 2005 Haymarket Business Publications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

The Polish soft drinks giant Hoop SA has handed its entire portfolio of still and carbonated drinks to Leo Burnett following a nine-way pitch.

The incumbent, Saatchi & Saatchi, and Grey were among the other agencies involved.

Leo Burnett will now develop an autumn campaign to increase Hoop's market share and mount an assault on the ...

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