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Pilsner Urquell hands O&M global creative.(contracts with Ogilvy and Mather for advertising)(Brief Article)
The Czech premium beer brand Pilsner Urquell has consolidated its pounds 20 million global creative account into Ogilvy & Mather, moving its pan-European business out of Leagas Delaney.
O&M already holds the account in North America, and will now take control of the European and African markets. The agency's work is scheduled to run later this year in various markets around the world, including the UK, and will play on the brand's quality credentials.
The appointment, overseen by SAB Miller's brand communications director, Charlie Hiscocks, brings to an end a four-year relationship with Leagas Delaney. The agency's London office picked up the account in 2001 following a ...
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