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San Miguel lifts local profile of beer brands.
Bangkok Post (Bangkok, Thailand)
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February 01, 2005 |
COPYRIGHT 2005 Bangkok Post. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright
Feb. 1--The Philippine beverage conglomerate San Miguel is now making its Red Horse and Blue Ice beer brands widely available in stores in key cities across Thailand following a limited introduction in Bangkok two months ago.
San Miguel said the Thai debut of the brands was in line with its plan to establish a presence in Thailand's rapidly growing beer market as well as to build up the group's alcoholic beverage and food-related business interests in the country.
Earlier last year, San Miguel acquired the Thai Amarit brewery in Pathum Thani, and construction is also under way on a non-alcoholic beverage ...
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Source: HighBeam Research, San Miguel lifts local profile of beer brands.