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Flash.(Briefs)(Red Bull Racing is appointing Gunther Steiner as new technical director)
Speed inks deal
American Scott Speed has signed to race the 2005 GP2 season (formerly FIA F3000) with the iSport International team (AW, Jan. 10). Speed says in addition to the season in GP2, he will test a Red Bull Formula One car later this year.
Jonathan Williams, son of Sir Frank Williams, is on iSport's board of directors. The team is made up of members of the Petrobras Junior team that ran Bruno Junqueira to the F3000 title in 2000.
Steiner joins Red Bull
Red Bull Racing is expected to announce this week Gunther Steiner will be its new technical director. Steiner was Jaguar Racing's technical director in 2002, and briefly served as its team principal after Bobby Rahal's departure. He left to join the Opel DTM program, which will cease at the end of 2005.
Big move
The Sports Car Club of America's board of directors has voted to move the Runoffs, its historic national championship event for amateur road racers, from Mid-Ohio to Heartland Park Topeka. 2005 will mark the final SCCA Runoffs for Mid-Ohio, which has hosted the event since 1994. Heartland Park's three-year deal begins in 2006. New track owner Raymond Irwin (who also operates Blackhawk Farms in Rockton, Illinois) has pledged major improvements to the facility, including new pavement, control tower and garages, aided by $5 million from the city of Topeka. While Heartland Park hosts NHRA drag racing ...
- RETURN TO HEARTLAND PARK; SCCA caps the season with its annual Runoffs.(Sports...
- Magazine article from: AutoWeek Smith, Steven Cole October 22, 2007 700+ words
...from Mid-Ohio Sports Car Course to Heartland Park Topeka in Kansas last year. To some...2006 Runoffs went reasonably well. Heartland Park is known more for the National Hot...can do about that. "The only thing Heartland Park really needs is more cachet,'' said...
- Downing seeks fourth title in Camel Lights for Mazda; father of 'low cost'...
- Press release article from: PR Newswire August 9, 1989 700+ words
DOWNING SEEKS FOURTH TITLE IN CAMEL LIGHTS FOR MAZDA Father of 'Low Cost' Prototypes Needs to Win at Heartland Park ATLANTA, Ga., Aug. 9 /PRNewswire/ -- For Jim Downing, these are the sad and sweet days of fulfillment. The lanky Georgia...
- RED BULL: Red bull spreads its wings.(Red Bull Company Ltd.)
- Magazine article from: Marketing Week June 1, 2006 700+ words
...dominance with a single product, but now Red Bull is widening its focus with the UK launch...performed sluggishly so far this year, Red Bull - the market leader by value in the...domination of its international markets, Red Bull UK chief Harry Drnec would once have waxed...
- Red Bull GmbH
- Reference information from: International Directory of Company Histories Ingram, Frederick C. January 1, 2004 700+ words
Red Bull GmbH Brunn 115 A-5330 Fuschl am See Austria...Private Company Incorporated: 1984 as Red Bull GmbH Employees: 1500 Sales: EUR 1.15...NAIC: 312111 Soft Drink Manufacturing Red Bull GmbH produces the world's leading energy...
- Red Bull's Good Buzz: Why Coke, Pepsi and other heavyweights are chasing the...
- Magazine article from: Newsweek May 14, 2001 700+ words
...bar is covered with little blue and silver cans. Red Bull is in the house. "It really gets you up," says 29-year-old Jodi Bleier, sipping a Red Bull and vodka. A Red Bull sign glows pink behind the bartender. "I was working...
- Red Bull charged up; Energy beverage creates own list of sponsored extreme...
- Magazine article from: Advertising Age Fitzgerald, Kate August 21, 2000 700+ words
...try to emulate the success of Austria's Red Bull energy drink (AA, Aug. 14), but Red Bull plans to stay several extreme steps ahead with its event-driven marketing strategy. Red Bull North America's unusual approach to marketing...
- CASE STUDY - RED BULL: Running with bulls.(Case study)
- Newspaper article from: Brand Strategy September 14, 2007 700+ words
Since its birth in 1984, the Red Bull brand has enjoyed phenomenal success...international contestants competing in the Red Bull Breakdance Championship in Johannesburg...The slogan of the soft drink sponsor 'Red Bull Gives You Wings' links the brand into...
- Ronquillo picks Red Bull in six.(Sports)
- Newspaper article from: Manila Bulletin August 11, 2001 700+ words
...he talks. So when Ronquillo says that Red Bull does stand a chance against San Miguel...interview started, referring to the ripple a Red Bull romp in the best-of-seven Finals would...a doubt the favorite here. But I like Red Bull's chances because of a lot of reasons...
Source: HighBeam Research, Flash.(Briefs)(Red Bull Racing is appointing Gunther Steiner as new...