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Students get free milk packs.

Asia Africa Intelligence Wire

| September 18, 2004 | COPYRIGHT 2003 Financial Times Ltd. (Hide copyright information)Copyright

(From The Jakarta Post)

YOGYAKARTA: A leading food processing and packing company has launched a campaign to encourage drinking milk in elementary schools and has secured the services of world class badminton player Ricky Soebagdja as its campaign ambassador.

Along with milk drinking, PT Tetra Pak Indonesia is encouraging people to make use of their community's self-managed health clinics (or Posyandu).

Some 60,000 packs of UHT-packed milk will be distributed during September and October to elementary school students at 11 selected elementary schools in the city and to pregnant and breastfeeding mothers through selected Posyandu. …

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