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Diary: IDS tells jokers to bung it in commission furore.(investigation of TeleWest Communications PLC)(Brief Article)
As well as making agency broadcast directors paranoid about any conspicuous displays of wealth or investing in expensive new home improvements, the news that Telewest is investigating the payment of commissions to media agencies by its UK sales division, IDS, could not have come at a more uncomfortable time for the sales house.
IDS was no doubt planning to enter the negotiation round in bullish mood, thanks to the strong audience performance of its channels during 2004.
Not now, though. The mood is rather less joyful as investigations continue into alleged bungs to media agencies in exchange for increased share of client budgets.
So you would have thought that any attempt to lighten the prevailing gloom at IDS would have been gratefully ...
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