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Pre-Xmas boost for Zanprol.(Brief Article)

Chemist & Druggist

| December 04, 2004 | COPYRIGHT 2004 UBM Information Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Zanprol 10mg omeprazole tablets are being backed by a #385,000 pre- Christmas radio and press campaign.

On air until December 22, the radio campaign is timed to raise awareness of the brand during the festive season when heartburn sufferers may be more likely to encounter heartburn triggers.

The new commercial uses humour to demonstrate how listeners can have weeks free from recurrent ...

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