Intelogic Trace hopes new strategy will spark turnaround. (Intelogic Trace Inc.)

A new corporate strategy unveiled Monday by Intelogic Trace Inc. may give the beleaguered firm a fighting chance, according to some analysts.

A 6 percent pay cut announced by the computer service company at a Monday sales meeting overshadowed the new strategy disclosed at the same meeting. Nonetheless, the company hopes the change in strategy may bring it more in line with the changing needs of computer users.

Under the plan announced Monday, IT will adapt to include service and product offerings to customers that want to partially or completely maintain their own computer equipment.

Previously, any company that wanted to use Intelogic Trace's services needed to enter into a full-service contract with the locally based firm.

"What the company is doing now is looking at the overall industry instead of just part," says IT spokeswoman Nancy LaCourse. "Our competition is denying self-maintenance exists. Or, they are saying that the clients of theirs that are doing self-maintenance will come back to them after they try it a year or two. Our belief is we can't control the market, so we'll look to our customers to see what they …