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Recent personal contacts strengthen and change views
During the past three weeks, almost all of which was spent travelling, I had the opportunity to visit with several hundred tire dealers and a number of suppliers. As a result of those visits, I have strengthened some opinions and had to change others.
I attended the Metro 25 Dealer Meeting in San Diego, CA, in early March. The theme was "Metro 25 declares war on the competition." I love it! I have attended several of the Metro 25 meetings, and they are impressive to say the least. What most impressed me was the level of optimism among the dealers. Before reality can change, perceptions have to change and I …