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Byline: Mongkol Jullayothin
Mar. 4--As pre-paid services are growing rapidly nationwide, the country's largest mobile-phone operator, Advanced Info Service, plans to spend 450 million baht to expand its One-2-Call service in the provinces this year.
In the past two years, the service has rapidly gained popularity and now holds a 40 percent market share, according to AIS.
Songsak Premsuk, the executive vice-president, said sales for the One-2-Call service were projected at four million new users. Of the total, 1.6 million would be in the Bangkok area and the rest would be in the provinces.
The expansion would be carried out in tandem ...
Source: HighBeam Research, Thai Mobile-Phone Operator Taps into Growth in Pre-Paid Services.