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Thailand Vehicle Modification Firm Counts on New Isuzu to Boost Sales.
Byline: Soonruth Bunyamanee
Dec. 5--Thai Rung Union Car Plc, a SET-listed vehicle modification company, expects its modified Isuzu D-Max pickup model to help revive its vehicle sales, which have dropped sharply this year.
Managing director Somphong Phaoenchoke said the company had spent 300 million baht to develop moulds and tools to modify the Isuzu D-Max, which was launched five months ago.
The D-Max is the totally redesigned version of Isuzu's one-ton pickup. Because most Thai Rung customers delayed orders until modified versions of the new model were available, Thai Rung's sales fell to 4,000 units this year against the 5,000-unit target, ...
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- Newspaper article from: Bangkok Post (Bangkok, Thailand) June 29, 2005 700+ words
...and SET-listed Thai Rung (TRU) declined...scheduled in March next year, and then start...During their first year of operations, the...the Thai market for years, was enticed by...issue, Tata and Thai Rung plan to open service...
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...Katharangsiporn Nov. 21--The Thai Rung Group of auto companies...shareholder of SET-listed Thai Rung Union Car Plc, said office...break even within five years. He said the group's...to break even within six years. Set up in May 2006 with...
Source: HighBeam Research, Thailand Vehicle Modification Firm Counts on New Isuzu to Boost Sales.