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Total Access Gains 1.3 Million Prepaid Phone Users, Market Share in Thailand.
Byline: Komsan Tortermvasana
Aug. 1--Total Access Communication has signed up 1.3 million users -- 45 percent of them new customers -- for its Happy Dprompt prepaid service since it was introduced in May.
The remaining 55 percent of the 1.3 million customers are existing Dprompt users who switched to the new time-zone offer, said Thana Thienachariya, director of the prepaid unit at DTAC.
The new users of Happy Dprompt consisted of both first-time users and customers of other operators, particularly TA Orange, he said, noting that very few had switched from market leader Advanced Info Service.
DTAC now has a 30-40 percent share in the ...
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Source: HighBeam Research, Total Access Gains 1.3 Million Prepaid Phone Users, Market Share in...