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Department Stores Sweeten Valentine's Day Deals.
Byline: Sukanya Jitpleecheep
Feb. 13--In a bid to offset the "so-so" sales during the recent Lunar New Year, shopping centres and department stores are stepping up Valentine's Day themes and specials.
Most do not expect spectacular sales since this year Chinese New Year fell too close to Valentine's Day.
Thai people remain cautious about spending their money. Many Thais now focus on high-value and durable products rather than knick-knack items.
Still, shops are doing all they can to highlight the festival to draw shoppers, not to mention to sustain the shopping mood. As in past years, the campaigns zero in on Valentine's gift sets, ...
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Source: HighBeam Research, Department Stores Sweeten Valentine's Day Deals.