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UPS Launches New Strategy in Thailand.
Byline: Srisamorn Phoosuphanusorn
May 9--UPS, the world's largest express carrier and package delivery company, yesterday officially unveiled its new brand design in Thailand, the first time it has been changed in more than four decades.
The company also launched a "synchronising the world of commerce" theme as part of an aggressive plan to boost revenue as it tries to maintain double-digit growth this year.
Visid Arkardvipart, managing director of UPS Parcel Delivery Service Ltd, said the Thai operations faced a strong challenge this year in holding its leadership position in the the delivery of packages.
UPS so far has launched the ...
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