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Orlando, Fla.-Based AirTran Airways Leads the Way in Online Ticket Sales.

Atlanta Journal-Constitution

| September 14, 2000 | COPYRIGHT 2007 The Atlanta Journal-Constitution. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Byline: Nancy Fonti

Sep. 14--ATLANTA--AirTran Airways' Web site has never been busier.

The Orlando-based airline, which operates an Atlanta hub, now generates about one-third of its revenue through its Internet site, compared with just 1 percent two years ago. During a fare sale last week, tickets booked at airtran.com accounted for 42 percent of all revenue taken in that day, the airline said.

"Over the last two years we've seen phenomenal growth," said Kevin Healy, vice president of planning.

Airlines large and small began luring customers to their Web sites in the late 1990s with frequent-flier perks and sales. Discount airlines now lead the pack when it comes to…

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