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Byline: Reid Kanaley
Oct. 10--The Web retailer that once persuaded an Oregon town to change its name to Half.com is about to see its own name wiped off the map.
Half.com, the popular used-goods peddler with headquarters in Plymouth Meeting, was absorbed into its parent, Silicon Valley-based EBay Inc., yesterday.
As a result, over the next six months, the Half.com brand name will gradually disappear from the Web, company officials said.
EBay announced 18 layoffs and 28 job relocations at Half.com in connection with the changes. That will leave about 70 workers at the Plymouth Meeting facility.
Those 70, headed by Half.com's …