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A merger between Dish Network and DirecTV won't be a snap.
Byline: Jonathan Takiff
C ONVINCING THE powers in Washington to approve the merger of Echostar's Dish Network and General Motor's DirecTV is just the first hurdle these satellite TV-service providers will have to overcome.
Then, the sticky issue becomes _ how do these two services currently operating with similar, but different, technologies merge their operations to achieve desirable efficiencies, without causing disruptions or expense for millions of customers?
Echostar, the 6-million-subscriber-carrying "David" that last week signed to take over the 10.6 million subscriber-strong DirecTV "Goliath," hasn't worked out all the details. But here's what they're thinking.
COMPATIBLE BOXES: For the short run, so as not to disrupt service sign-ups, the merged company will begin to build and sell satellite boxes that can receive and process both DirecTV and Dish Network signals.
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