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Japanese TV-Rating Service Ends ACNielsen's Thai Monopoly.
Byline: Bamrung Amnatcharoenrit
Feb. 6--ACNielsen's monopoly in Thailand's television rating service is being dismantled with the entry of Video Research Co, Japan's largest TV rating agency.
The Japanese firm, claimed to be the world's 15th largest market researcher, yesterday announced its entry to Thailand at a time when the American research firm has come under fire from TV broadcasters and media agencies over the reliability of its rating service.
A group of Thai broadcasters and media agencies is looking for a ratings firm to replace ACNielsen.
The Japanese firm has formed a local joint venture, Video Research International ...
- Video Research Ltd. forms Video Research International-Thailand- Ltd., a...
- Press release article from: Business Wire February 21, 2002 700+ words
...Editors BANGKOK, Thailand--(BUSINESS...Feb. 21, 2002 Video Research Ltd., the leading...new company, Video Research International (Thailand) Ltd. (VRIT...industry." Video Research International (Thailand) Ltd., now...
- Thailand's Video Research Firm Seeks Clarifications on Bid.
- Newspaper article from: Knight Ridder/Tribune Business News April 10, 2003 700+ words
...Amnatcharoenrit, Bangkok Post, Thailand Knight Ridder/Tribune Business News Apr. 10--Video Research International (Thailand) Co has asked the Joint...a subsidiary of Japan's Video Research Co which is bidding for the...
- Video Research and BMRB Agree to Cooperate in Marketing and Selling Single...
- Press release article from: Business Wire August 7, 2001 700+ words
...study standard in Japan and in 2000, Video Research launched ACR in Thailand. Video Research will follow its research efforts in...Video Research launched the ACR in Thailand. As Video Research expands throughout the Asia Pacific...
- JAPANESE MARKETING CO VIDEO RESEARCH FORMS THAI UNIT.
- News wire article from: AsiaPulse News February 22, 2002 700+ words
BANGKOK, Thailand, Feb 22 Asia Pulse - Video Research Ltd, a leading...company in Asia, Video Research International (Thailand) Ltd (VRIT...the industry." Video Research International (Thailand) Ltd., now provides...
- Verance and Video Research Announce Strategic Alliance; Video Research Takes...
- Press release article from: Business Wire April 24, 2001 700+ words
...nationwide network, Video Research offers a comprehensive...commercial monitoring. Video Research also provides both...source information. As Video Research expands throughout...source research in Thailand in 2000 and television...
- Video Research & Taiwanese Government Organization of Broadcasters Join Forces...
- Press release article from: Business Wire January 23, 2001 700+ words
...own nationwide network, Video Research offers a comprehensive...commercial statistics. Video Research also provides both syndicated...information. In 2000, Video Research launched single source research in Thailand. About the Broadcasting...
- Video Research Ltd. Formed Video Research Net-com Ltd. an Internet Audience...
- Press release article from: Business Wire December 1, 1999 700+ words
...BUSINESS WIRE)--Dec. 1, 1999-- Video Research Japan's No. 1 Media Research Company...2000 Commercial service- Apr. 2000 Video Research Ltd., the leading media and marketing...Japan, announced today the launch of Video Research Net-com Ltd., an Internet audience...
- VIDEO RESEARCH, ACNIELSEN JAPAN TO SHARE DATA.
- News wire article from: AsiaPulse News April 9, 2003 700+ words
...Pulse - Television audience rating firm Video Research Ltd. and market researcher ACNielsen...ACNielsen Japan was in competition with Video Research until 2000, the year ACNielsen Japan...its TV audience rating operations. Video Research will supply to ACNielsen Japan data...