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Leo Burnett.(Digests)(advertising services to Heinz Baked Beans)
Leo Burnett has created a 5.5m [pounds sterling] campaign for Heinz Baked Beans. It is designed to raise awareness of the nutritional benefits of eating beans, new labelling and ...
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- News brief: Heinz knocks agencies out of pitch.(Leo Burnett Company Inc., WCRS...
- Magazine article from: Marketing September 6, 2006 700+ words
Heinz has knocked Leo Burnett and WCRS out of the winner-takes-all pitch for its pounds 8m ad business. Leo Burnett handled Heinz Baked Beanz and tinned-food activity, while WCRS was the agency for its soup and baby food brands.
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- Magazine article from: Campaign Mutel, Glen July 25, 2003 700+ words
...ITV soap Emmerdale. Leo Burnett also has a history of...The following year, a Leo Burnett campaign urged customers...cent of the vote. The Heinz Baked Beans campaign will run for four weeks. Neither Leo Burnett or Starcom Motive seems...
- Heinz Returns to Chicago-Based Ad Firm Leo Burnett for Global Campaign.
- Newspaper article from: Knight Ridder/Tribune Business News Sabatini, Patricia March 26, 1999 700+ words
...handed Chicago-based Leo Burnett Co. another plum account...million account follows Leo Burnett's selection in October...like Britain, where Heinz baked beans are king of the...Canada and Australia. Leo Burnett and Heinz have a celebrated...
- Leo Burnett to share Heinz's frozen foods business with WCRS.(Brief Article)
- Magazine article from: Campaign October 17, 2003 700+ words
...for the frozen foods business held by Bates between WCRS and Leo Burnett. WCRS has picked up the Linda McCartney range and Burnett...Heinz's pounds 8 million UK ad business. This includes Heinz baked beans, sauces and microwave products. Heinz's Linda McCartney...
- Opinion: Beale on ... Heinz Baked Beanz.(H.J. Heinz Company)
- Magazine article from: Campaign July 30, 2004 700+ words
...share of the baked bean market. So the new ad campaign, from Leo Burnett, is not really about brand awareness or out-smarting competitors...had a makeover ... the first in its history. Now we have Heinz Baked Beanz on the label and it's another victory for slaughterers...
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(From Al Bawaba) Senior Leo Burnett Worldwide executives and creative...creative work were reviewed by the Leo Burnett Global Product Committee (GPC...around the globe, the meeting is Leo Burnett's 11-year investment in quality...
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...Our 2002 vintage is flourishing. Leo Burnett Beirut has already won one Silver Drumstick...for Crest (Procter & Gamble). Leo Burnett MENA has gathered five more here at...Chairman and Chief Creative Officer of Leo Burnett MENA.Raja Trad, Chief Executive Officer...
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...an ongoing new business surge, Leo Burnett Technology Group, San Francisco, the high-technology division of Leo Burnett Company (part of the BDM holding...its doors in August. "I believe Leo Burnett Technology Group's success is...
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...Planning CHICAGO, May 8 /PRNewswire/ -- Leo Burnett Worldwide Chairman and CEO Tom Bernardin...Furones will retain his title as chairman of Leo Burnett Iberia overseeing Vitruvio/Leo Burnett Madrid, the agency he founded in 1980...
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...FRANCISCO, March 1 /PRNewswire/ -- Leo Burnett Technology Group, San Francisco, the high-technology division of Leo Burnett Company (part of the BDM holding...team. Graup, who will oversee Leo Burnett Technology Group's planning department...
Source: HighBeam Research, Leo Burnett.(Digests)(advertising services to Heinz Baked Beans)