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Salty Dog unveils its debut ad campaign from Barrett Cernis.(Brief Article)
Barrett Cernis has created advertising for a new potato crisp range that aims to become a national brand.
The press and poster campaign, breaking next week, is designed to get Salty Dog into the major multiples and build its appeal among teenagers and early twenties.
Salty Dog evolved 18 months ago out of Chiltern Snacks, a crisp-delivery business run by David Willis from an office in Amersham. Since then, sales have built substantially and the company has won orders from ...
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