Hewlett-Packard Rolls Out 158 New Products.

Byline: Dean Takahashi

Aug. 12--NEW YORK--Hewlett-Packard will look to its consumer businesses for faster growth in the future while its business products grow at a relatively moderate rate, Chairman and Chief Executive Carly Fiorina said Monday.

But that doesn't mean the Palo Alto company, which already proclaims it is the world's biggest maker of digital consumer products, is going to challenge consumer-electronics giants on every front.

Fiorina discussed HP's consumer strategy in an interview in New York following Monday's launch of 158 new products aimed primarily at consumers. HP also announced a $300 million promotional campaign as part of the product launch, which was nicknamed "Big Bang 2."

"We're introducing almost as many new products today as there are candidates for governor in California," Fiorina joked, referring to the state's recall election, in which 195 candidates are seeking a spot on the ballot to replace Gov. Gray Davis.

Fiorina said the new products -- which range from high-end scanners to a device to transfer …