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Byline: Charoen Kittikanya
Sep. 1--While several large life insurers have been making inroads into bancassurance services, Thai Cardif Life Assurance Co, which focuses solely on sales through banks, remains upbeat of achieving its target 160 million baht in premiums this year.
"The more life insurers enter the bancassurance services, the better public awareness and understanding (of the business) grows," said Chitraval Chanovan, general manager of Thai Cardif, a joint venture between the Thai Life Group, Thailand's second-largest life insurer, and Cardif, part of France's BNP Paribas Group and a leading provider of bancassurance products worldwide.
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