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Austin, Texas-Area Chamber Gets Driven Yet Publicity-Shy New Leader.
Byline: Claudia Grisales
Dec. 21--On May 2, 2001, a crowd had gathered at St. Julia Catholic Church in East Austin. Many dignitaries were there: then-Mayor Kirk Watson, police and business leaders, a visiting member of the Mexican Cabinet.
They were about to announce a bold initiative aimed at stopping a rash of robbery-homicides of Mexican immigrants. The move had national implications, and the media had gathered.
But Rick Burciaga, a key person in the initiative, was hiding, standing behind a group of Mexican laborers who were there to tell their stories.
Burciaga, 55, is regional president of Wells Fargo Bank, which was about to become a pioneer, agreeing to accept Mexican consular identification cards so that immigrants could open bank accounts instead of carrying their cash with them and being targets for attackers.
"We had Univision from San Antonio, Telemundo from Miami, a reporter from USA Today, and Rick didn't want to have anything to do with the media," Austin Assistant Police Chief Rudy Landeros said. "That tells you something. Anyone else would have been ...
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