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Thailand's 'Mama' brand noodle maker sees potential in new snack.

Bangkok Post (Bangkok, Thailand)

| July 03, 2004 | COPYRIGHT 2004 Bangkok Post. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Byline: Bamrung Amnatcharoenrit

Jul. 3--Having concentrated on just one business line for 33 years, making Mama instant noodles, Thai President Foods Plc is branching out into snacks to increase revenue at a time when sales growth of its core product is sluggish.

Mama Noodo snacks, based partly on instant noodles, will be available in the market by the end of this month, with three flavours -- barbecue, nori seaweed and sweet and sour -- in 30-gramme packets and 60-gramme cups.

Petch Paniangviat, chief of the business development department, said the 10-billion-baht snack market held good potential given recent growth rates of 10-20 percent per ...

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Source: HighBeam Research, Thailand's 'Mama' brand noodle maker sees potential in new snack.

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