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Larkin takes on new global marketer role for Media Audits UK.(Mike Larkin)(Brief Article)

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| July 02, 2004 | COPYRIGHT 2004 Haymarket Business Publications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Mike Larkin is leaving his job as the managing director of Media Audits UK to be replaced by his deputy, Pip Hainsworth.

Larkin is moving to the newly created role of global sales and marketing director at Media Audits, where he will lead the company's international new-business efforts.

Hainsworth takes control of a strengthened management team, which includes the media director, Tony Emment, the head of analysis, Mark Gay, and the newly promoted managing consultants Richard Brooke and George Patten.

Hainsworth is a former managing director of Mediahead, formerly CDP Media.

She joined Media Audits as a managing consultant in August 2003 and was promoted to deputy managing director two months later.

Larkin joined the ...

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