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Hotline: Emap Advertising announces exclusive deal.(Smirnoff Black Ice)(Brief Article)
Emap Advertising has announced an exclusive deal with Smirnoff Black Ice across Emap's men's titles, including FHM, Arena, Empire, Q and Zoo. The deal, worth pounds 450,000, ...
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- Smirnoff Black Ice states its Crystal Clear difference....
- Magazine article from: Grocer November 2, 2002 700+ words
Smirnoff Black Ice has made its first TV appearance...persuade male lager drinkers to try Smirnoff Black Ice by highlighting the difference from...trade and consumers to the launch of Smirnoff Black Ice has been fantastic, and sales have...
- The acid test: can Smirnoff Black Ice stretch the brand's appeal to men?...
- Magazine article from: Grocer October 26, 2002 700+ words
SMIRNOFF BLACK ICE From Diageo The first extension to the successful Smirnoff Ice brand...a girl's affair and blokes should keep them at arm's length. Smirnoff Black Ice's no-frills style just came across as Smirnoff Ice trying to act...
- Research notes: Smirnoff Black Ice grows most rapidly. (The Ready-To-Drink...
- Magazine article from: Grocer Hales, James May 31, 2003 700+ words
...brands only Reef is attracting substantially more consumers compared to last year. The most rapidly growing brand is Smirnoff Black Ice, which has benefited from a highly visible advertising campaign. The bigger brands dominate this market with the...
- Will London warm to frozen assets?(Diary)(Smirnoff Black Ice )(Brief Article)
- Magazine article from: Marketing Week July 22, 2004 700+ words
...a pay cut. So the Diary was surprised to see that Smirnoff Black Ice has chosen the City for the location of its latest...ice cube will be left to melt, revealing bottles of Black Ice, each of which contains 500 [pounds sterling...
- Smirnoff Ice stirs RTDs.(Beers--Wines--Spirits)(ready to drink)(Smirnoff Black...
- Magazine article from: Grocer Davenport, Rosie March 20, 2004 700+ words
...its flagship Smirnoff Ice brand. The drinks giant is acting on consumer feedback and changing the taste of the Smirnoff Black Ice variant to make it less sweet in a bid to set it apart from other fruit-based RTDs and increase its appeal among...
- Diageo GB has announced plans to target men with a premium packaged spirit...
- Newspaper article from: Brand Strategy August 1, 2002 700+ words
Diageo GB has announced plans to target men with a premium packaged spirit called Smirnoff Black Ice. The drink is an extension of the Smirnoff Ice brand and will be supported with an 11m [pounds sterling] marketing spend. The...
- Diageo to launch Smirnoff Black No 55 in India on Feb 3.
- Newspaper article from: Economic Times (New Delhi, India) January 18, 2007 700+ words
...India -- Diageo India will launch Smirnoff Black No 55 vodka in the Indian market on...segment of the white spirits market. Smirnoff Black will be imported from Russia, as it...Asif Adil, MD, Diageo said, "With Smirnoff Black, we are launching an authentic Russian...
- `Lago Medio lifts' The Smirnoff Black Trophy.
- News wire article from: PTI - The Press Trust of India Ltd. August 11, 2007 700+ words
`Lago Medio lifts' The Smirnoff Black Trophy Pune, Aug 11 (PTI) Unfancied `Lago Medio', trained by Faisa A Abbas and ridden by jockey K P G Appu, won The Smirnoff Black Trophy, the chief event on the third race day of the Pune...
