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<a href="http://www.accessmylibrary.com/article-1G1-118882794/wcrs-take-stake-branded.html" title="Facts and information about WCRS to take stake in branded-content outfit from staffers.(Huge Entertainment)(Brief Article)">WCRS to take stake in branded-content outfit from staffers.(Huge Entertainment)(Brief Article)</a>
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WCRS to take stake in branded-content outfit from staffers.(Huge Entertainment)(Brief Article)
WCRS is set to back a new branded-content company, Huge Entertainment, which is being set up by two former WCRS staffers, Jonathan Hill and Sally Weaver.
Launching on 26 July, Huge will develop non-traditional communications solutions for clients using entertainment channels such as TV programming, live events, publishing and sponsorship.
Although it will be based in WCRS's Golden Square offices, Huge will be positioned as an independent business, enabling it to work with a range of agencies' clients. However, WCRS is planning to ...
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