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Mobile Handset Firm in Venture to Expand to Malaysia.

Bangkok Post (Bangkok, Thailand)

| February 04, 2004 | COPYRIGHT 2004 Bangkok Post. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Byline: Komsan Tortermvasana

Feb. 4--Samart I-Mobile (SIM), the mobile handset distribution arm and content provider of Samart Corporation, will sign a 100-million-baht joint-venture deal with Telekom Malaysia and other foreign partners today to expand its content business to Malaysia and regional markets.

The new company, to be named SIM International, is earmarked to become a flagship business under the group's policy to expand to regional markets and make Samart a regional brand.

Samart Corporation president Thavatchai Vilailuck said that today's agreement with the Malaysian partner would be in the form of co-operation in developing content.

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Source: HighBeam Research, Mobile Handset Firm in Venture to Expand to Malaysia.